---
title: 'Kano Model'
---

Kano Model  
_A model representing 5 types of customer requirements (or potential features)._

*   [Feature Grading: An Introduction to the Kano Model](http://www.userfocus.co.uk/articles/kano-model.html)
*   [Leveraging the Kano Model for Optimal Results](http://uxmag.com/articles/leveraging-the-kano-model-for-optimal-results)
*   [The Kano Model – A tool to prioritize the users’ wants and desires](https://www.interaction-design.org/literature/article/the-kano-model-a-tool-to-prioritize-the-users-wants-and-desires)
*   [Using The Kano Model To Prioritize Product Development](http://www.mindtheproduct.com/2013/07/using-the-kano-model-to-prioritize-product-development/)